6Sep.
4312

What Pew’s State of the Media Report Means to PR Practitioners

Posted by: sv Categories: Blog

Here are some of the top findings from the 2012 Pew State of the Media Report that will have a great impact on anyone who intends to use public relations for the company or book. The Rise in Mobile Technology This year, Pew’s report focused on the rise of mobile technology and its potential to ..

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Tags: Atlanta Public Relations, media, media relations, PR, public relations, Public Relations Agency, publicity
4Sep.
2075

Quality versus Quanity In Media Placements

Posted by: sv Categories: Blog

Media placements drive public relations campaigns. And the question of quality versus quantity often comes up. For example, is it better to have five mediocre placements or one placement that hits the others out of the ballpark? The effort put into securing quality media placements will pay off far more for your business than a ..

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Tags: media relations, Pay per placement, PR, public relations, publicity