The Challenge
AIS Media Inc., an Atlanta-based company, had been in business for ten years and while established in the Atlanta, their brand wanted to go the next step and market itself nationally as the premier e-marketing solutions company, as well as emphasize its partner program.
The Solution
Strategic Vision PR Group developed a comprehensive public relations and branding campaign that included media placements and speaking engagements to brand AIS Media Inc. as the premier national e-marketing solutions company. In addition, Strategic Vision PR Group highlighted AIS Media’s partner program with media coverage for its partners in leading media markets.
The Results
Among the media outlets that Strategic Vision PR Group obtained coverage for AIS Media in several media outlets, including: CNBC, FOX Business Network, Bloomberg Television, Inc. magazine, Forbes, The Wall Street Journal, Bloomberg Businessweek, The Atlanta Journal-Constitution, MarketingVox, E-Commerce Times, Thomson Reuters, The Star-Ledger, Investor’s Business Daily, CFO magazine, the Chicago Tribune, Wired, “The Today Show,” the Los Angeles Times, HR Magazine, the Insurance Journal, Voice of America, CNN Radio, the Eastern Pennsylvania Business Journal, The Buffalo News, Advertising Age magazine, SmartMoney magazine, B2B magazine, The Denver Post, “The Advertising Show,” The Epoch Times, the Orlando Sentinel, ABC News Radio, The Columbus Dispatch, Smarter Technology Magazine, Entrepreneur magazine, the Pittsburgh Post-Gazette, the Associated Press, DailyFinance, the Los Angeles Business Journal, Pizza Magazine, The Florida Times-Union, The Palm Beach Post, The Miami Herald, the New York Daily News, local television in Atlanta, and hundreds of radio interviews.
AIS Media sought to highlight its partners and show the benefit of being part of the AIS Partner program. Strategic Vision PR Group achieved this goal by securing television coverage for AIS’ partners in the New York, Philadelphia, St. Louis, Denver, and Los Angeles markets.
Strategic Vision PR Group also acquired speaking engagements for AIS Media with the Direct Marketing Association and the Printing and Georgia Imaging Association.