Authors know that a major television or radio interview can be critical to the success of their public relations campaign. A successful media appearance can translate to new followers on social media and more importantly sales. Yet a major mistake that many authors make when doing a television or radio interview is to neglect to ..
Everyone knows that media interviews are essential for any successful public relations campaign. A single appearance on The Today Show, a story in a key trade journal, or mention in The Wall Street Journal can help generate sales and increase brand identity. Yet to ace an interview and see results requires preparation. So what are ..
Businessman and Republican presidential candidate, Donald Trump continues to dominate the media as he has since announcing for president. His latest firestorm is his proposal to ban Muslims seeking to enter the United States. Trump made his proposal as the focus of the campaign has shifted to terrorism following the horrific terrorist attacks in Paris ..
Republican presidential candidate, Donald Trump has set off yet again another media firestorm. The Republican frontrunner has called for all Muslims seeking to enter the United States to be barred from doing so. This came as the focus of the presidential campaign has turned to terrorism after the terror attacks in Paris and San Bernardino, ..
Agency Adds A Lifestyle, Sports and Entertainment Division Unveils New Website Suwanee, GA/December 1, 2015 – Strategic Vision LLC announces that it is rebranding itself as Strategic Vision PR Group, a trademark of Strategic Vision LLC. The new brand will allow the company to focus on greater multimedia content as well as allow it to ..
Agency Will Handle All Media and Public Relations Activities Suwanee, GA/November 5, 2015 – Strategic Vision LLC announces that it has been selected by the Nutritional Addiction Mitigation Eating & Drinking (NAMED), a nutritional program to handle all media and public relations for the company’s launch and subsequent activities. NAMED was developed with the purpose ..
The Friday after Thanksgiving has been branded Black Friday in the public’s consciousness for years as an integral part of the traditional holiday season as the Macy’s Day Parade, Santa Claus, and Thanksgiving. For decades it has signaled the start of the holiday season for retailers with a strong Black Friday signaling strong holiday sales ..
Unless a person has been totally hidden from social media or traditional media, they know that Starbucks has unveiled its Christmas season cup. The cup is plain red with the Starbucks logo emblazoned on it. The company kept it simple with the traditional colors of the season in an effort to foster inclusiveness and diversity ..
Motivation Publishing was launching their DecideBetter! decision-making series books and sought to penetrate the book market with brand identity to spur readers to seek out the books. Further, Motivation Publishing wanted McGrath branded in the public’s consciousness as the decision guru. The book series consisted of three books with different target audiences. DecideBetter! For A ..
Social media drives narratives. It is becoming the new way that brands reach consumers. An active social media presence is essential for any brand. Brands do shout outs on Twitter and Facebook when they are referred too. Yet one brand had a missed opportunity – Eveready/Energizer batteries. In the Republican presidential debate, candidates were asked ..