The hottest media topic right now is Lance Armstrong and his interview with Oprah Winfrey. The story of the interview has been leaking out for days. Everyday seems to bring a new tidbit and media frenzy as viewers prepare to tune in to see if Oprah will provide absolution to Armstrong and his tattered brand. ..
Washington, DC seem dysfunctional to many Americans lately. The word compromise seems to have become a dirty word, as legislators on both sides of the aisle fear that if they don’t take the most extreme views, they will face a primary challenge. But it isn’t merely Congress that is suffering from a public relations problem, ..
The cultural mosaic of the United States has never been more intricate. Varied cultural groups — many in their second and third generation — continuously blending together, maintaining and discarding various aspects of their own heritage while adopting, adapting and integrating different aspects of the new one that surrounds them. U.S. Hispanics are no exception. ..
In public relations, one of the first lessons we learn is that to deliver real results for our clients (and their bottom lines), we need to take ourselves out of the equation. The second lesson is how to convince our clients they have to do the same thing. Why? Because in most cases, neither we ..
The folks that brought you the tobacco lawsuits of the 1990s are back and they have found a new industry to target – food makers. Over the past month publications such as the New York Times, Los Angeles Times and others have been reporting on lawsuits against food makers. Also, we have seen stories pop ..
Dear Gracie: How to Enhance Your Twitter Profile Posted on May 18, 2012 by Grace Lavigne | Leave a comment Each week, Dear Gracie answers questions from ProfNet Connect readers with advice from our network of nearly 50,000 ProfNet experts. Has there been a question burning in your mind lately, something you’ve been wondering that ..
There has been much talk lately that political conventions are outdated and no longer serve a purpose. Some argue that a political convention is nothing but a giant party for the donors and political operatives. Actually it is much more than that. A political convention is the greatest public relations event that a presidential campaign ..
In politics, there are always public relations professionals doing damage control and trying to spin a negative story until it goes away. Some politicians can make a gaffe and walk away to fight another day (Ronald Reagan and Bill Clinton.) Others make a slip of the tongue and are finished (Rick Perry and Christine O’Donnell). ..
Concern over the economy is the number one concern of businesses. Fear of the future and uncertainty about what will happen next is the rule of the day. For many businesses survival itself is at stake. From hiring freezes to layoffs, businesses are cutting back on all unnecessary expense. For many this means cutting back ..
