15Nov.
4056

What Is The Difference Between Marketing and Public Relations

Posted by: sv Categories: Blog
What Is The Difference Between Marketing and Public Relations

Many people often wonder what the difference is between marketing and public relations.  The two seem so intertwined in people’s minds that very often people consider them to be the same.  Nothing could be further from the truth.  Public relations and marketing while essential to success are totally different. So how should both be defined? ..

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Tags: advertising, Crisis Management, Email Marketing, marketing, media relations, PR, public relations, Search Engine Optimization, SEO, Speaking Engagements
8Jun.
3021

Speaking Engagements Are Critical To Book PR

Posted by: sv Categories: Blog
Speaking Engagements Are Critical To Book PR

In another blog post we mentioned that award nominations for authors are often overlooked when doing book publicity.  Another important component of book public relations that is often overlooked is public speaking. Yes, many authors, and many business professionals dread speaking in-front of an audience.  Yet for authors it is one of the best ways ..

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Tags: Author Branding, Author Promotion, book pr, book promotion, book public relations, book publicity, Speaking Engagements